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26/09/2023

LAGO consolidates its presence in Puglia: new LAGO Store opened in Foggia

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The leading furniture and design company opens the new LAGO Store in Viale Candelaro 29.

 

Foggia, September 2023

LAGO, a leading company in the design and furnishing sector, announces the opening of a new LAGO Store in Foggia, Viale Candelaro 29 - corner Via Luigi Pinto. Inside the Store will be presented both the brand's new products and the iconic LAGO design products, in an exhibition path that, touching all areas of the house, puts the customer at the centre in an immersive and enveloping environment.

The opening marks the most consistent point in a journey towards the brand that has been increasing over the years: opened in 2016 with a reduced footprint, the shop now - thanks to an increasingly profitable interest in the brand and its products - enlarges its space, for maximum exposure and commercial value.

Inside the store, the brand's new collection will be on display, demonstrating the quality, sustainability and durability standards of LAGO products.

Founded as an artisan enterprise, LAGO has over time carved out its own precise identity, becoming an innovative brand on the Italian design scene. Since 2006, under the strongly design-oriented management of Daniele Lago, the company has become one of the most interesting revelations of recent years. The enlarged vision of design as a discipline that produces meaning and not only products, capable of innovating the entire supply chain, has made it possible for LAGO to establish itself as a cutting-edge company, capable of proposing new visions and models for living. More than products, the company designs alphabets and calls on the end user to use them, creating a participatory, bottom-up design, which is enriched by the energies coming from the end user. LAGO aims to make design an instrument of social transformation, to create environments that resonate with those who live in them. Concrete proof of this intent is the creation of a network of places and people, LAGO DESIGN NETWORK, in which LAGO design enhances the experience in places like shops and homes, offices and museums, restaurants and hotels, generating new relationships and business opportunities. All these places are connected by a strong digital community, which now numbers over 15 million people.

Today, the company has over 350 shops throughout Europe and a hundred in the rest of the world, including recent openings in the Ivory Coast, Las Vegas, Cancun, Jakarta, Singapore and Dubai.

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